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Greetings! My name is Leonardo,
a high tech designer with a broad set of skills in UX design, visual design, programming and team work. My specialization is in game technologies.
Additionally, I’ve gained strong business insight by actively engaging with the projects I’ve been part of: leading projects, taking business courses, serving on a student association board, and collaborating with professionals in sectors including tech, construction, education, healthcare, and entertainment.
Current strengths and values
I specialize in designing and managing the development process of industrial products. I am familiar with a broad amount of programming languages and technologies. I prefer maintaining active collaboration and focus on the user experience (UX). I work well in a team, where I can give my own input and go beyond the tasks provided to me. As have experience as a developer and designer, I can translate stakeholder wishes well. I find underlying problems and find well-researched creative solutions. At other companies I have also helped with recruiting, implementing agile workflows and helping integrate new employees.
Future goals
While I currently have strong technical development skills, I want to also grow as a entrepreneur and product designer. I want more practical experience with the tools and the people active in the market. I want to work in high energy environments that value teamwork, creative solutions, and thoughtful designs.
Design Process
Each project requires a unique perspective and approach to solve the problem at hand. However, a structure is needed to be able to work together, to handle deadlines and ensure high quality designs. From my studies I learned to use to a list of frameworks, where I personally prefer iterative approaches like the Design Thinking Methodology and the Double Diamond approach. Designs can always improve and there will always be problems that are best eliminated at the start of the project. Iterative approaches help with creating a solid foundation and refining the concepts later on. Below you can find an example.
DIscover:
I start with background research. As I have an academic background, I make sure to do in-depth research, do a market analysis, conduct interviews and organise workshops. I learn about the problem for both inspiration and to make well thought-out design decisions. It is important to understand all stakeholders. They have different perspectives, which need to be aligned at the start too. By knowing about the problem, a understand everyone better and better argument design decisions.
Define:
To create a valid concept, I brainstorm ideas using the researched information. This is done through tools like co-creation workshops, mind mapping, experimenting with materials and shapes, etc. In the end, I try to have about 3 different concepts to pit against each other. Designers tend to have a problem being able to validate their own designs, as they are too deep in the process, so users and stakeholders should be asked repeatedly to assist and refine.
Develop:
Once a concept is defined, I start creating (functional) some prototypes. Depending on the goal, the focus can be on aesthetics or technical execution. During the process, overlooked problems in the design may come up, which means that new iterations are needed to refine the concept over time. In the end, I make sure to show or emulate the key factors of the design as if it was a finished product.
Deliver:
Once the prototype(s) are finished the concept needs to be presented, tested and discussed with stakeholders, rejecting those that will not work and improving the ones that will. I make sure to also take my educated opinion into question, as to ensure good levels of both quality and reaching the goals of the different stakeholders.
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